The team at Production Studio took part in VKLYUCHAYSYA 2026, one of Russia's largest children's media festivals, bringing together young creators, media studios, and media industry professionals from across the country.
Executive Producer Katerina Morskova and Chief Director Evgeny Danilkin delivered a lecture titled What Are Microdramas and How to Make Them? During the session, they explored the unique characteristics of the microdrama format, the reasons behind its rapid growth, and the key principles of creating short-form stories that capture viewers' attention from the very first seconds.
Participating in the festival provided an opportunity to share practical experience with aspiring creators and future media professionals, as well as discuss the latest trends shaping the content industry.
In 2026, the festival's competition received 374 submissions from 167 media studios representing 82 cities across Russia, from the Republic of Crimea to the Far East. The program featured expert reviews of конкурс entries, masterclasses led by industry professionals, project pitching sessions for children's media studios, and meetings with representatives of Russia's leading media companies.
The VKLYUCHAYSYA Festival serves each year as a platform for knowledge sharing, professional development, and the exchange of new ideas in children's and youth media. For the Production Studio team, the event was an important opportunity to showcase modern content formats and share their expertise with the next generation of media creators.